Thank you for your continued patronage.
This is Ishiwatari, Representative of Grafton Laboratories Inc.
Our company has honed its technologies over many years in the field of "development, manufacturing, and sales of chemical adsorbents."
We are launching a new product development project for end-users of denim, titled "Products for Denim Heads." We are considering how we can leverage our company's chemical knowledge to benefit your daily lifestyles, and frankly, this project also aligns with my personal hobby.
Denim and jeans are very delicate and profound products.
With the desire to deliver products that reflect a deep understanding not only of chemistry but also of the essence of denim itself, I obtained the "Jeans Sommelier" qualification last year.
A new denim care product is about to be born from the fusion of expertise from textile and manufacturing professionals (jean sommeliers) and knowledge accumulated in controlling molecular-level behavior (development of chemical adsorbents).
The product development process, including verification, is almost complete, and currentlySales will begin this fall, or by the end of the year at the latest.are in the final stages of preparation for.
The product is scheduled to be released as a new product on our official online store.
We will inform you again once the product details and specific release date are finalized, so please look forward to further updates.
1. Background and purpose of obtaining the Jeans Sommelier qualification
"Jean Sommelier" is a title awarded to professionals with in-depth knowledge of jeans, ranging from their history, materials, and manufacturing to washing processes and retail.
Our company has contributed to improving living environments through chemical technologies, such as our high-performance chemical adsorbent "G-MAQ." Now, by deepening our expertise in the textile and apparel sector, particularly in the rich culture of denim, we aim to develop high-value-added products that cater to the needs and challenges of the industry and users.
2. Regarding New Product Development for Denim
We are developing a new approach to denim care products by applying the technologies we have cultivated so far to address challenges faced by denim enthusiasts and manufacturing sites, such as "color fading," "maintaining texture," and "odor."
